Archive for the ‘Alfa Romeo Giulietta’ Category

Video: Alfa Romeo Giulietta winter testing in Sweden

Pouncing on the snowy roads of Arjeplog, Sweden, the new Alfa Romeo Giulietta sure looks to like its ready for its worldwide debut at the Geneva Motor Show in March.

The Giulietta, which will succeed the out-dates 147 hatchback, figures to play a prominent role in Alfa Romeo’s attempt at infiltrating the compact car segment and compete with the likes of the BMW 1-Series, the Volkswagen Golf, and the equally-new Audi A1.

As we’ve mentioned, the Giulietta will be unveiled in Geneva in two weeks time whereas its market launch is scheduled to take place over the summer in Europe. The car will also come with a myriad of engine variants, including a 120 horsepower and a 170 horsepower version of a 1.4-L turbo unit, a higher end 1.7-L turbo engine that produces about 235 horsepower, and two diesel units that produces about 105 horsepower and 170 horsepower, respectively.

Regardless of what type of engine is fitted underneath its hood, if this video is of any indication as to what the Alfa Romeo Giulietta is capable of – whether it’s on hard surface or in the snow – then we might see a pretty good fight for C-Segment supremacy among all these cars.

Video: Alfa Romeo Giulietta winter testing in Sweden originally appeared on topspeed.com on Thursday, 18 February 2010 15:00 EST.

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Video: Alfa Romeo teases new Giulietta ahead of Geneva debut

Contrary to traditional teasers, this teaser video of the 2011 Alfa Romeo Giulietta gives us exactly what we need to know about the car without giving away too much. Whereas most teasers are over before we can even comprehend its content, this one actually lasts longer than most commercials and we’re given a full treat of the Giulietta’s exterior.

Even better, Alfa Romeo gives us the full Italian treatment with the voice-over being spoken in the local language with English subtitles to help make all non-Italian speakers understand what he’s talking about.

Now isn’t this what teaser videos should all look like?

Video: Alfa Romeo teases new Giulietta ahead of Geneva debut originally appeared on topspeed.com on Tuesday, 26 January 2010 12:00 EST.

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Video: Alfa Romeo releases first teaser video of 2011 Giulietta

With less than two months to go before Alfa Romeo’s new Giulietta hatchback makes its world debut at the Geneva Motor Show in March, Alfa Romeo is working round the clock to generate buzz for their new sports hatch.

As such, the Italian brand is wasting little time in beginning their marketing campaign for the Giulietta with the first of what you can expect to be a series of videos of the new Alfa Romeo hatchback.

It must be noted that while this current video doesn’t say a great deal about the car – it’s pretty much a teaser video of the Giulietta – you can be sure that Alfa Romeo has a few more videos being kept under wraps, which it will begin to release as the countdown to the 2010 Geneva Motor Show approaches.

Video: Alfa Romeo releases first teaser video of 2011 Giulietta originally appeared on topspeed.com on Monday, 18 January 2010 10:00 EST.

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Alfa Romeo to be "featured brand" at 2010 Goodwood Festival of Speed; rumored car show also in the works?

Alfa Romeo – yeah, the same brand that’s celebrating its 100th year of existence – will be the “featured marquee” at the 2010 Goodwood Festival of Speed.

And if the reports across the pond are indeed true, then Alfa Romeo will be using the Festival of Speed to highlight its new flagship sedan, the 2011 Giulietta.

It’s also worth noting that plans for the 2010 Festival of Speed will be preceded by an auto show type event where, in addition to Alfa Romeo, a host of other manufacturers are also scheduled to partake in.

With the attendances for auto shows declining faster than sales of the new Backstreet Boys album – in addition to the seemingly increasing number of these shows propping in the calendar – we can’t help but question the timing of the folks from Goodwood in bringing their own auto circus in town. But then again, we’re not the ones making the decisions so whatever they decide on is their prerogative.

Either way, what seems pretty certain is that the new Alfa Romeo Giullietta, a car that we’ve been waiting quite a while to debut, will indeed be in attendance at the Festival of Speed. If for nothing else, that reason alone should be enough for us to keep a close eye on new developments as to whether or not it will be joined by other car brands for what could be the Festival of Speed’s very first car show.

Alfa Romeo to be "featured brand" at 2010 Goodwood Festival of Speed; rumored car show also in the works? originally appeared on topspeed.com on Wednesday, 3 February 2010 10:00 EST.

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